Price Elasticity Archives - PriceEdge Blog

PriceEdge to sponsor the 13th yearly European Pricing Forum in Brussles

November 14, 2018 in News

PriceEdge is proud to be a sponsor and partner of the European Pricing Platform (EPP) for the 13th yearly Global & European Pricing Forum in Brussels next week. Make sure to stop by our booth, where we’ll be showing pricers like you why PriceEdge is the dream pricing software.

Also, don’t miss out on the chance to learn more about how to use AI to understand price elasticity during our presentation at the conference. Our own Rickard Glamsjö and Dr. Micael Ehn will run it and the following roundtable discussion.

We look forward to seeing you in Brussels!

Why aftermarket business is different

July 12, 2018 in Blog

I have seen it so many times. How companies cure the aftermarket business with the same medicine used for their other businesses.

And guess what… they usually end up giving away margin, losing sales volume, and sometimes even destroying their brand reputation.

Have you seen it too?

So how can you optimize your aftermarket without ending up in any of these pit-falls? Well, the first thing you need to do is understand how your aftermarket is different from other parts of the business.