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Meet PriceEdge at eTail Asia 2019!

February 21, 2019 in News

PriceEdge is proud to be one of this year’s sponsors at eTail Asia, next month in Singapore. Yann le Roux from our Singapore office will manage our booth and make sure all interested will learn about our latest developments in E-commerce pricing. Make sure to ask about our automated AI-engine PriceEdge Optimize, that only requires you to embed a script on your web store to start working its pricing magic for you.

Last Month’s Best Pricing Reads – January 2018

February 3, 2019 in Pricing Monthly

Every month the Price Edge team put together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.

If you are curious and looking to learn more about pricing, you should be definitively read the Pricing Monthly.

Pricing News January

Here is a list of last month’s best pricing reads:

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Last Month’s Best Pricing Reads – November 2018

December 12, 2018 in Pricing Monthly

Every month the Price Edge team put together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.

If you are curious and looking to learn more about pricing, you should be definitively read the Pricing Monthly.

pricing strategy news

Here is a list of last month’s best pricing reads:

Continue reading »

How do retailers price their products?

November 30, 2018 in Q&A

In my experience retailers have rather simple pricing methodologies and most of them use variants of cost+ (cost+ = taking your cost and adding a standard margin based on group/category). They manage their pricing in Excel or have built in the pricing calculation into their ERP. Few of them actually uses a price optimization tool, though it’s increasing in popularity in the last few years, especially with the growing competition from online retailers.

To dig deeper, I think a first good step is dividing the retailers into two major sub-groups: own brand sellers (H&M, IKEA, J Crew, Zara) and re-sellers (Media Markt, Bauhaus, Wall-Mart, Home-depot, Carrefour).

retail pricing priceedge

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My Top 4 Mistakes in Aftermarket Pricing. Save Yourself Some Pain & Don’t Make Them Yourself.

November 26, 2018 in Blog

Today I would like to share some of the mistakes I have made during my years in aftermarket pricing. I hope that by reading this material, you will be able to avoid as many of them as possible. I guess I’m trying to write the text which would have helped me when I did my first aftermarket pricing project about ten years ago.

To keep it simple, I decided to make a list of criteria which I think are important if a pricing strategy is to last for a long time. I will zoom into attribute-based pricing strategies. The reason is that those usually give the best return but are also the most difficult to manage.

Before we get into this, just a short reminder that when I write “attribute-based pricing strategies”, I refer to price logic, where physical attributes, such as weight, length, power, brand, etc. are used to set the price. In a nutshell, you create groups of similar parts, and in each group you define which attributes should be used. Then you create the price equation based on those attributes. So here it is, the list of what you should try to avoid if you want your pricing strategy to pass the test of time. My hope is that you will be able to avoid most of these mistakes. Enjoy 😊

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PriceEdge to sponsor the 13th yearly European Pricing Forum in Brussles

November 14, 2018 in News

PriceEdge is proud to be a sponsor and partner of the European Pricing Platform (EPP) for the 13th yearly Global & European Pricing Forum in Brussels next week. Make sure to stop by our booth, where we’ll be showing pricers like you why PriceEdge is the dream pricing software.

Also, don’t miss out on the chance to learn more about how to use AI to understand price elasticity during our presentation at the conference. Our own Rickard Glamsjö and Dr. Micael Ehn will run it and the following roundtable discussion.

We look forward to seeing you in Brussels!

PriceEdge Acquires Swedish AI Startup

November 8, 2018 in News

Price Edge Solutions AB, a Price Management SaaS company with operations in Europe, US, and Asia, today announced that it has signed an agreement to acquire Rightprice.ai, an artificial intelligence (AI) startup based in Stockholm, Sweden to boost its AI and machine learning capabilities. “

 

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Last Month’s Best Pricing Reads – October 2018

November 1, 2018 in Pricing Monthly

Every month the Price Edge team put together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.

If you are curious and looking to learn more about pricing, you should be definitively read the Pricing Monthly.

Here is a list of last month’s best pricing reads:

Continue reading »

Four pricing strategies for the aftermarket

October 18, 2018 in Blog

In my career, I have been implementing pricing strategies for numerous manufacturing companies. Even though they all are unique, they usually have the following similarities in their portfolios:


They have thousands of parts

There is a mix of manufactured and purchased parts

Some of the manufactured parts are easy to copy, others are not

The cost of the manufactured parts is driven by factors not relevant to the customer; is the product in mass production? Have we switched suppliers? Are there setup costs needed to start production again? Etc.

Few parts represent the majority of sales

It’s dangerous to overprice low selling products, as one high price is enough to damage customer relations


So, how best to price such a portfolio? There are thousands of products, you cannot look at each of them individually. The cost is a terrible base for manufactured parts, pricing one too high is enough to upset and lose a customer forever.

What we have ended up implementing is a combination of strategies, all suitable for different parts of the portfolio. Let me share on a high level what these strategies are. Continue reading »