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6 E-Commerce Pricing Strategies to Help You Sell More

June 6, 2019 in Blog

Your e-commerce pricing strategy has a direct impact on how well your online business performs. There are so many things to consider when it comes to pricing such as the cost of your products or services, your customer’s needs, and your competition.

E-commerce businesses often struggle with determining the right prices for their business. They want to price their offerings low enough that customers will purchase, but also high enough that they can make a reasonable profit. For this reason, we’re going to show you 6 e-commerce pricing strategies to help you sell more with your e-commerce business.

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Last Month’s Best Pricing Reads – May 2019

June 3, 2019 in Pricing Monthly

Every month the Price Edge team puts together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.

If you are curious and looking to learn more about pricing, you should definitively read the Pricing Monthly.

Here is a list of last month’s best pricing reads:

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How Profitable Could Your Aftermarket Business Become?

May 13, 2019 in Blog

Why implement new pricing strategies? And why even think about investing in a new pricing software? What is the purpose? Let’s be honest, it is quite simple. The purpose is to generate more profit. Period.

Sure, there are other important reasons too. For example, we all know how overpricing can hurt the long-term brand value and customer loyalty. That matters also. But without that pure financial gain, which is found through avoiding setting prices too low, it would be difficult to justify spending resources on implementing new pricing strategies.

aftermarket profit analysis

The key question, then, is: How large a financial gain could you harvest from your aftermarket? How do you find and implement it? And how can you make that new profit level sustainable over time?

In this article, I will share my thoughts on how to answer these questions. My intention is to share what I have seen and learned during the last ten years as a pricer, a reflection of my own experience of implementing smart aftermarket pricing for multiple B2B and B2B2C companies over the years.

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Price Edge Listed as a “Representative Vendor” in Gartner’s Market Guide for B2B Price Optimization and Management Software

May 6, 2019 in News

Price Edge, a fast-growing provider of Price Optimization & Management (PO&M) solutions, announced today that the company has been listed in the “Market Guide for B2B Price Optimization and Management Software,” published by Gartner on March 27, 2019.

Utilized by some of the world’s leading companies, Price Edge’s technology enables company-wide price transformations leading to increased margins, more efficient pricing operations, and more satisfied customers. Price Edge’s primary offer is a cloud-based PO&M solution that makes it dramatically simpler for enterprises of all sizes to set and manage optimal prices.

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Last Month’s Best Pricing Reads – April 2019

May 2, 2019 in Pricing Monthly

Every month the Price Edge team puts together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.

If you are curious and looking to learn more about pricing, you should be definitively read the Pricing Monthly.

Here is a list of last month’s best pricing reads:

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Price Edge Awarded Grant for Artificial Intelligence in Value Based Pricing by Sweden’s Government Agency for Innovation

April 2, 2019 in News

Vinnova awards Price Edge 1 Million SEK – to develop an artificial intelligence solution for value-based pricing, targeted at manufacturing companies.

Price Edge Solutions AB, a fast-growing Price Optimization & Management (PO&M) software provider, today announced it is being awarded a grant of 1 Million SEK to integrate Artificial Intelligence (AI) technologies into its pricing software for value-based pricing – replacing what has previously been done manually by management consultants.  The grant is being awarded by Vinnova, Sweden’s government agency focused on research and innovation.

By leveraging AI, this new product will make value-based pricing available for small- to medium sized manufacturing companies, as the product will be able to replace the heavy and manual analytical work that is otherwise required. In addition, the product will also make it much more efficient and cheaper to maintain such price logic over time.

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Last Month’s Best Pricing Reads – March 2019

April 1, 2019 in Pricing Monthly

Every month the Price Edge team put together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.

If you are curious and looking to learn more about pricing, you should be definitively read the Pricing Monthly.

Here is a list of last month’s best pricing reads:

Continue reading »