Every month the Price Edge team put together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.

If you are curious and looking to learn more about pricing, you should be definitively read the Pricing Monthly.

Here is a list of last month’s best pricing reads:

The Retail AI Adoption Problem (Forbes)

Dynamic pricing in retail with diffusion process demand (IMA Journal of Management Mathematics)

The decoy effect: how you are influenced to choose without really knowing it (The Conversation)

The unintended consequences of tinkering with online prices (phys.org)

The CFO View Of The Freemium Model (Forbes)

How To Nail Your Startup’s Pricing (Medium)

What Are Price Ceilings and How Do They Impact Me? (The Street)

How The Gap Between Value and Price Affects Goodwill (nathanbarry.com)

Artificial intelligence, algorithmic pricing, and collusion (Vox)

Wondering about how you could put all these new ideas to work inside a pricing software? Then make sure to check out our pricing platform and book a demo with one of our pricing experts.