Every month the Price Edge team puts together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.
If you are curious and looking to learn more about pricing, you should definitively read the Pricing Monthly.
Here is a list of last month’s best pricing reads:
Is Your Pricing Strategy Leaving Money on the Table? (Industry week)
Accounting for Uncertainty in Predictive Optimization: A Case Study in Markdown Pricing (Medium)
How to Incorporate Pricing Into the Customer Experience (CMS Wire)
An Inside Look at How SurveyMonkey Overhauled Pricing After 10 Years (OV Blog)
De Beers, the Engagement Ring & the Power of Price Thresholds (Utpal Dholakia on LinkedIn)
Why Building Materials Producers Need a Fresh Take on Pricing (BCG)
Why You Must Use Market Segmentation – part 2 (Mark Stiving on LinkedIn)
Wondering about how you could put all these new ideas to work inside a pricing software? Then make sure to check out our pricing software and book a demo with one of our pricing experts.
About The Author: Frank Melander
Co-founder and CMO of PriceEdge. An Engineer by education and a Marketer by choice, he loves consuming new ideas and experimenting with new tools. During the last 9 years he have acquired extensive pricing experience, both from working as a consultant and in industry responsibilities, which he leverage in his writings for Price Edge.
More posts by Frank Melander