Every month the Price Edge team puts together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.
If you are curious and looking to learn more about pricing, you should definitively read the Pricing Monthly.
Here is a list of last month’s best pricing reads:
Effective Dynamic Pricing Starts With the Customer (Wall Street Journal)
8 Myths of the Subscription Business Model in Manufacturing (Industry Week)
Why & How to Build Great Pricing Practices = $200M Boost in Profit (David Mok on LinkedIn)
Customer value and pricing scenarios (managing pricing in a time of uncertainty (Ibbaka)
The Great Reset for Revenue Management in Travel (BCG)
Segment Your Products for Pricing (Mark Stiving on LinkedIn)
5 Ways to Stimulate Cash Flow in a Downturn (Harvard Business Review)
Early Survey Results Show the Most Common Pricing Responses to COVID-19 (Ibbaka)
Three Common Reasons Revenue Management Initiatives Fail (Professional Pricing Society)
Wondering about how you could put all these new ideas to work inside a pricing software? Then make sure to check out our pricing software and book a demo with one of our pricing experts.
About The Author: Frank Melander
Co-founder and CMO of PriceEdge. An Engineer by education and a Marketer by choice, he loves consuming new ideas and experimenting with new tools. During the last 9 years he have acquired extensive pricing experience, both from working as a consultant and in industry responsibilities, which he leverage in his writings for Price Edge.
More posts by Frank Melander