Every month the Price Edge team puts together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.
If you are curious and looking to learn more about pricing, you should definitively read the Pricing Monthly.
Here is a list of last month’s best pricing reads:
An Inside Look at How SurveyMonkey Overhauled Pricing After 10 Years (OV Blog)
Pricing actions and the COVID 19 crisis (Ibbaka)
Why The C-Suite Cannot Overlook The Power Of Pricing (CEO Today)
Succeeding at Business Model Transformation through systematic Change Management (Felix Krohn on LinkedIn)
How to use indexed pricing as the economy recovers from the pandemic (Ibbaka)
Price Segmentation: The Second Most Powerful Pricing Tool (Mark Stiving on LinkedIn)
Pricing in Times of Crisis (part 2): Manage Financial Anxiety With Cash Flow Management (Psychology of pricing)
How to Price—and Sell—in a Pandemic (BCG)
Webinar: Agile Pricing – Delivering Effective Pricing Outcomes (PPS)
Podcast: Pricing Strategies for Uncertain Times (Harvard Business Review)
The Ultimate Price Increase Strategy for eCommerce (Business 2 Community)
The Need For Commercial Excellence 2.0 – Part 1 (PPS)
How To Drive Up Your Average Deal Size. And Remember — Almost All Pricing is Relative (Jason Lemkin on LinkedIn)
Wondering about how you could put all these new ideas to work inside a pricing software? Then make sure to check out our pricing software and book a demo with one of our pricing experts.
About The Author: Frank Melander
Co-founder and CMO of PriceEdge. An Engineer by education and a Marketer by choice, he loves consuming new ideas and experimenting with new tools. During the last 9 years he have acquired extensive pricing experience, both from working as a consultant and in industry responsibilities, which he leverage in his writings for Price Edge.
More posts by Frank Melander