Every month the Price Edge team puts together a curated list of all the must-read pricing articles picked-up from a variety of trusted online sources.
If you are curious and looking to learn more about pricing, you should definitively read the Pricing Monthly.
Here is a list of last month’s best pricing reads:
Wallet Allocation – Net Promoter Score – Pricing (Ibbaka)
Coronavirus: Pricing Dos and Don’ts for a Crisis (Simon Kucher)
Competitive B2B Pricing For Complex Systems (PPS Podcast)
Preserving Revenues in B2B Markets as Covid-19 Spreads (Bain)
Getting the Price Right to Strengthen Your Business in a Time of Crisis (Amadeus Petzke on LinkedIn)
Pricing under uncertainty and the need for usage-based pricing (Ibbaka)
Building a portfolio of pricing actions (Ibbaka)
Price Gouging and Revenue Management (Robert Cross on LinkedIn)
How to avoid Mozart’s mistakes in subscription pricing – Lessons from the subscription economy of the 18th century (Alessandro Monti on linkedIn)
Emergency Pricing Against the Corona Crisis (Simon Kucher)
Wondering about how you could put all these new ideas to work inside a pricing software? Then make sure to check out our pricing software and book a demo with one of our pricing experts.
About The Author: Frank Melander
Co-founder and CMO of PriceEdge. An Engineer by education and a Marketer by choice, he loves consuming new ideas and experimenting with new tools. During the last 9 years he have acquired extensive pricing experience, both from working as a consultant and in industry responsibilities, which he leverage in his writings for Price Edge.
More posts by Frank Melander